Build a steady flow of genuine customer reviews, without adding to your workload.
Many satisfied customers are willing to leave a review but never get around to it. Rankwell Digital manages a consistent, professional email process that makes it easy for genuine customers to share honest feedback about their experience.
See if your customers will actually leave reviews, before you commit.
Before committing to an ongoing monthly service, a limited test can show whether the business has usable customer data, whether the request process operates smoothly and how customers respond.
A one-time set up fee applies. Typically $125 + GST
The test can include
- Review of the supplied customer file
- Preparation of a neutral branded email
- Connection to the correct Google review page
- Gradual requests to up to 100 genuine customers
- Reply routing to the business
- Monitoring of delivery and review activity
- A short review of what happened
The test does not include
- A guaranteed number of new reviews
- A guaranteed improvement in star rating
- Review gating or sentiment filtering
- Removal of negative reviews
- Extensive database repair
- Advanced CRM or software integration
- An ongoing service commitment
The customer list and proposed approach are checked before the test begins. The test fee and exact scope are confirmed in advance.
After the test, you can continue with the managed monthly service, adjust the process or stop. There is no need to continue if the service does not appear useful.
Happy customers are often the ones who say nothing.
A customer may be pleased with the work and fully intend to leave a review. Then everyday life gets in the way. Unless asking is timely, easy and consistent, much of the good work completed by the business may never appear in its public review profile.
Asking gets forgotten
When the team is busy completing jobs, serving customers and handling enquiries, review requests easily fall to the bottom of the list.
The process is inconsistent
Some customers may be asked personally, some receive a link much later and many are never asked at all.
Your reviews may look outdated
Even a business with a good overall rating can appear less active when its most recent reviews are months old.
Review Management does not change the quality of the customer experience. It helps the experiences you already provide have a fairer opportunity to be represented online.
Make review requests part of the normal customer journey.
Rankwell Digital sets up and manages a straightforward email process for inviting genuine customers to leave an honest Google review. The aim is to make asking consistent without creating more work for you or your staff.
Prepare the request
We create clear, professional email wording using your business name and an appropriate review invitation.
Connect the review link
Customers receive a simple pathway to the correct Google review page without having to search for the business themselves.
Send requests gradually
Review invitations are scheduled at a sensible pace rather than sending a large customer list all at once.
Manage customer additions
New customers can be added through an agreed recurring process that suits the systems the business already uses.
Route genuine replies
The reply-to address can direct customer responses back to the business so genuine questions or concerns are not left with Rankwell Digital.
Monitor the process
We keep an eye on delivery and review activity and make practical adjustments where the request process needs attention.
The service manages the process of asking. Each customer remains entirely free to review the business honestly — or not respond at all.
A polite invitation — not pressure for five stars.
How was your experience with [Business Name]?
Hi [First Name],
Thank you for choosing [Business Name].
If you would like to share your experience, we would appreciate your honest feedback. You can leave a Google review using the link below.
Thank you,
[Business Name]
The wording is adapted to suit the business and customer relationship, but the invitation remains neutral. It does not ask only happy customers to post, predict their sentiment or require a positive rating.
You complete the work. We manage the asking process.
Agree on the customer process
We confirm when a customer should receive a request, what information is available and the most practical way to provide it.
Set up and test
We prepare the branded email, review link, sending process and reply routing, then test everything before contacting customers.
Send the requests
Eligible genuine customers receive a neutral invitation at the agreed time and pace.
Keep the process running
New customers are added through the agreed method while Rankwell Digital monitors the request system and handles practical maintenance.
What Rankwell Digital manages
- Review-request email setup
- Business-specific wording
- Correct Google review link
- Customer-list preparation
- Duplicate and obvious data-error checks
- Scheduled email delivery
- Reply routing to the business
- Ongoing process monitoring
- Practical adjustments and support
You do not need to replace your current software.
The best way to add customers depends on how the business records completed work, appointments or sales. We agree on a practical method during setup.
Initial customer list
For the initial test or setup, customer names and email addresses can usually be supplied in a simple spreadsheet or CSV file.
Regular CSV update
If the business does not use a suitable connected system, an updated customer file can be supplied at an agreed interval.
Automatic email-based handover
Where suitable, an existing invoice or completion email can be copied to a dedicated address so the relevant customer details can enter the request process without manual re-entry.
The exact method depends on the information available in the business's existing system. Complex integrations or extensive data cleaning may require separate assessment.
The business must only provide genuine customer information it is authorised to use for this purpose. Rankwell Digital uses the supplied details to operate the agreed review-request service, not to add customers to a general marketing list.
Management of the request process — not the customer's opinion.
What the service does
- Invites genuine customers to share honest feedback
- Uses neutral, professional wording
- Gives customers a direct Google review link
- Sends requests consistently at an agreed pace
- Allows customers to choose whether they respond
- Helps the business maintain a regular asking process
What the service does not do
- Ask only customers expected to leave five stars
- Screen customers by satisfaction before showing the review link
- Prevent or suppress negative reviews
- Write reviews for customers
- Buy, reward or manufacture reviews
- Guarantee the number, rating or wording of reviews received
- Remove genuine negative reviews
A stronger request process can result in positive, neutral or negative feedback. The customer — not Rankwell Digital or the business — decides what to say.
If a customer replies directly with a concern, that message can be routed to the business for a genuine response. This does not remove or replace the customer's opportunity to leave a public review.
Most useful when good customer work is already being completed regularly.
Best Fit
- Established businesses completing regular jobs or appointments
- Trades and local service businesses
- Healthcare and wellness practices using appropriately neutral wording
- Professional service businesses
- Businesses with genuine customers but inconsistent recent reviews
- Businesses that can supply accurate customer contact details
- Owners who want the request process managed for them
- Businesses prepared to receive honest feedback
May Not Be a Fit
- New businesses with almost no completed customer work
- Businesses seeking guaranteed five-star reviews
- Businesses wanting to filter out dissatisfied customers
- Businesses looking to buy or manufacture reviews
- Businesses expecting the system to repair poor service delivery
- Businesses unable to provide usable customer information
- Businesses that do not want genuine customers to review them honestly
If the business is already asking consistently but still receives repeated negative feedback, the customer experience may need attention before increasing the number of review requests.
$295 + GST per month
The standard ongoing service is designed for established businesses with a straightforward customer handover process and a regular flow of completed work, appointments or sales.
- Managed review-request system
- Business-specific email wording
- Google review-link setup
- Scheduled email requests
- Agreed method for adding new customers
- Reply routing
- Delivery and process monitoring
- Practical maintenance and support
- Google Business Profile optimisation included free (value $199)
Expected customer volume, data format and the ongoing handover method are confirmed before commencement. Unusually high volumes, extensive data cleaning or complex integrations may require separate scoping.
Common questions
A practical system, managed for your business.
Rankwell Digital is run by Richard Law. Richard helps establish the customer handover process, oversees the review-request system and keeps the service focused on genuine, professional and consistent review invitations.
Make asking for reviews a consistent part of the job.
Start with a limited 100-customer test and see whether a managed review-request process suits your business before considering an ongoing service.
Discuss a Review Management Trial
Provide a few details and Richard will review your website and get back to you about whether a Review Management Trial appears suitable.